At Juan B. Heritage Coffee, we grow, harvest, and roast with a simple promise: to offer you a cup that honours our roots and builds new traditions. Our beans come directly from our farm, Finca San Roque, nestled between 900 and 1100 meters above sea level in the foothills of Santa Marta's Sierra Nevada. There, under warm days and cool nights, our coffee matures slowly—absorbing the minerals of the mountain and the spirit of the land.